The Most Interesting Hotel Marketing Trends of 2019

Sep 14, 2021


As the hospitality industry continues to evolve, it is crucial for hoteliers to stay up-to-date with the latest marketing trends in order to attract and retain guests. In this article, we will explore the most interesting hotel marketing trends of 2019 that have surprised and captivated the industry. With our expert SEO services in Dallas, Texas, SEO Tycoon is here to help you leverage these trends and outrank your competitors.

1. Personalization and Customization

One of the biggest trends in hotel marketing is the emphasis on personalization and customization. Today's guests are looking for unique experiences tailored to their preferences. Hotels are leveraging data and technology to personalize guest services, from personalized welcome messages upon arrival to customized room amenities based on guest preferences. By creating personalized experiences, hotels can increase guest satisfaction and loyalty.

2. Influencer Marketing

Influencer marketing has become a powerful tool for hotels in 2019. Collaborating with influencers who have a strong presence in the travel and lifestyle industry allows hotels to reach a wider audience and gain credibility. By partnering with relevant influencers to create engaging content, hotels can showcase their unique offerings and attract new customers. This trend has proven to be effective in increasing brand awareness and driving bookings.

3. Visual Storytelling

In the digital age where attention spans are shorter than ever, visual storytelling has become a key marketing trend for hotels. Eye-catching visuals, such as high-quality images and videos, help hotels capture the attention of potential guests and convey the unique experiences they offer. By telling compelling stories through visuals, hotels can create an emotional connection with their audience, leading to increased engagement and bookings.

4. Voice Search Optimization

Voice search technology has gained significant popularity, and hotels are adapting their marketing strategies accordingly. Optimizing for voice search involves understanding the way people speak when using voice assistants like Siri or Alexa. By ensuring your hotel's website content aligns with natural language queries, you can increase your chances of appearing in voice search results and improve your online visibility. This is an emerging trend that can give your hotel a competitive edge.

5. Social Media Engagement

Social media platforms continue to be a vital tool for hotel marketing. Establishing a strong presence on platforms like Instagram, Facebook, and Twitter allows hotels to engage with their target audience, showcase their brand, and promote special offers. By utilizing social media listening tools and responding promptly to customer feedback or inquiries, hotels can build a loyal online community and generate positive word-of-mouth.


In conclusion, staying ahead of hotel marketing trends is crucial for success in the competitive hospitality industry. By embracing personalization, leveraging influencer marketing, utilizing visual storytelling, optimizing for voice search, and fostering social media engagement, hotels can differentiate themselves from the competition and attract more guests. With SEO Tycoon's expert services in Dallas, Texas, you can leverage these trends to increase your online visibility, outrank your competitors, and drive more bookings. Contact us today to explore how we can help you succeed in the ever-changing world of hotel marketing.

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Mark Champigny
The personalization of email marketing for hotels is crucial for building guest loyalty.
Nov 10, 2023
Fiona Taylor-Smith
The integration of virtual concierge services is streamlining the guest experience.
Nov 10, 2023
Susanta Padhi
I appreciate the innovative and creative approaches to hotel marketing showcased in these trends.
Nov 8, 2023
Leila Goldmark
I appreciate the emphasis on crafting authentic and compelling narratives in hotel marketing.
Oct 30, 2023
Ehsan Baloochy
The focus on local culture and heritage in hotel marketing is enriching and authentic.
Oct 30, 2023
Taylor Buckner
Exciting insights for hoteliers!
Oct 13, 2023
Akeel Mughal
I'm impressed by the focus on customer-centric strategies in hotel marketing.
Oct 5, 2023
Chris Planicka
I'm intrigued by the potential of personalized mobile marketing for hotels.
Sep 30, 2023
Fdsa Fds
I'm fascinated by the implementation of augmented reality in hotel marketing.
Sep 24, 2023
Jason Kopsa
The use of data analytics in crafting targeted campaigns is a smart move for hotels.
Sep 16, 2023
Jim Abrams
The integration of AI-driven chatbots in hotel marketing is streamlining guest services.
Sep 10, 2023
Krishnal Patel
The focus on sustainable and eco-friendly practices in hotel marketing is admirable.
Sep 5, 2023
William Grub
The potential of storytelling through visual content in hotel marketing is compelling.
Aug 27, 2023
Aarthy Logeswaran
The integration of AI and chatbots in hotel marketing is both innovative and efficient.
Aug 25, 2023
Gary Ricker
I'm intrigued by the use of virtual reality in hotel marketing.
Aug 21, 2023
Mark Seiger
The use of technology in marketing for hotels is truly fascinating.
Aug 17, 2023
Rick Johnson
The integration of user-generated content in social media marketing is a powerful tool.
Jul 26, 2023
Mark Jones
The use of data-driven insights in hotel marketing strategies is shaping personalized experiences.
Jul 26, 2023
Soralis Oquendo
The potential of social commerce in hotel marketing is shaping guest interactions.
Jul 22, 2023
Laura Ruotolo
The integration of social media into hotel marketing strategies is a game-changer.
Jul 20, 2023
Wenhao Liao
These trends are aligning with the shift towards experiential travel.
Jul 17, 2023
Stephen Ostendorf
The use of immersive storytelling in hotel marketing is captivating and effective.
Jul 4, 2023
Paul Theriault
The use of user-generated content is a powerful tool in hotel marketing strategies.
Jun 24, 2023
Maryam Zahory
The rise of influencer marketing in the hospitality industry is a smart move.
Jun 14, 2023
Thomas Robbins
I'm captivated by the experiential approach to hotel marketing showcased in these trends.
Jun 8, 2023
Vinoth Selvaraj
The emphasis on visual content and aesthetics in hotel marketing is engaging.
May 31, 2023
Larry Hirschheimer
The integration of interactive maps and location-based content in hotel marketing is valuable.
May 21, 2023
Lisa Manca
The use of micro-moments in hotel marketing is an effective way to capture guest attention.
May 7, 2023
Senad Hajlovac
The emphasis on sustainability in hotel marketing is refreshing and much needed.
Apr 13, 2023
Sara Hodges
I'm excited to see how hotels will continue to innovate with these marketing trends.
Apr 6, 2023
Georgie Charette
I appreciate the emphasis on authenticity and genuine connections in hotel marketing.
Mar 29, 2023
Watersmeet Venue
The emphasis on local experiences in hotel marketing resonates with modern travelers.
Mar 24, 2023
Cory Spofford
I'm drawn to the innovative approaches hotels are taking to connect with guests.
Mar 20, 2023
Aditi Gokhale
The focus on storytelling as a marketing tool is compelling.
Mar 12, 2023
Patrick Bushey
The integration of social media reviews and feedback is valuable for shaping guest experiences.
Mar 3, 2023
Nicholas Musson
The focus on creative and engaging storytelling in hotel marketing is inspiring.
Feb 27, 2023
Jorge Tome
The creative approaches to content marketing in the hospitality industry are inspiring.
Feb 26, 2023
Prospect Prospect
The emphasis on immersive 360-degree visuals in hotel marketing is impressive.
Feb 18, 2023
Shawn Andry
The shift towards data-driven marketing strategies is a smart move for hotels.
Feb 4, 2023
Edward Taylor
I find the focus on video content in hotel marketing to be engaging and effective.
Jan 31, 2023
Ahmed Mohamed
I appreciate the emphasis on guest engagement and interaction in these marketing trends.
Jan 24, 2023
Alton McRee
I admire how these trends are enhancing the overall brand image of hotels.
Dec 31, 2022
Mike Hamilton
I appreciate the dynamic and evolving nature of hotel marketing showcased in these trends.
Dec 28, 2022
Linda Boldt
The integration of social listening in hotel marketing strategies is insightful.
Dec 20, 2022
Steve Haviland
The potential of personalized recommendations in hotel marketing is compelling.
Dec 1, 2022
Lex Cooke
The potential of influencer partnerships in hotel marketing is reshaping the industry.
Nov 21, 2022
Dottia Bielich
The potential of voice search optimization in hotel marketing is innovative and valuable.
Nov 21, 2022
Consuelo Manriquez
The integration of local recommendations in hotel marketing adds valuable authenticity.
Nov 11, 2022
George Netto
The shift towards gamified experiences in hotel marketing is engaging and interactive.
Nov 8, 2022
Cozzie Miller
The focus on local partnerships and community engagement in hotel marketing resonates with me.
Nov 5, 2022
Michelle Juergens
I'm excited to see how these trends will continue to shape the future of hotel marketing.
Nov 5, 2022
Robert Alm
I'm captivated by the focus on sustainable tourism practices in hotel marketing.
Oct 26, 2022
Chris Mang
The integration of social proof in hotel marketing is a strategic move to build trust.
Sep 29, 2022
Kathy Wood-Dobbins
These trends are raising the bar for guest engagement and satisfaction in the hospitality industry.
Sep 25, 2022
Yair Kuszpet
The focus on local recommendations and insider tips in hotel marketing is valuable.
Sep 10, 2022
Dan Holcomb
The emphasis on emotional connections in hotel marketing resonates with me.
Aug 20, 2022
Kerry David
The use of personalized push notifications in hotel marketing is a strategic communication tool.
Aug 11, 2022
Peter Mba
These trends are paving the way for a more dynamic and engaging guest experience.
Aug 4, 2022
Hazel Akehurst
I'm intrigued by the impact of influencer storytelling in the hospitality industry.
Aug 2, 2022
Ken Hendrickson
The power of storytelling in creating emotional connections with potential guests is evident.
Jul 31, 2022
Jared Duckstein
I'm intrigued by the potential of AI-driven recommendations in hotel marketing.
Jul 22, 2022
George Pantano
I love how these trends are adapting to the changing preferences of travelers.
Jul 21, 2022
Pete Jorgenson
The emphasis on creating emotional connections through hotel marketing resonates with me.
Jul 20, 2022
Kimberley Spicer
I'm drawn to the human-centric approach taken in these hotel marketing trends.
Jul 6, 2022
Jon Frank
The shift towards mobile-first marketing strategies is inevitable and important.
Jun 30, 2022
Sonja Lopez
The integration of chatbots in customer service enhances the overall guest experience.
Jun 23, 2022
I appreciate the emphasis on community engagement and local connections in hotel marketing.
Jun 16, 2022
Henry Conklin
The use of micro-influencers in hotel marketing is an effective and targeted approach.
Jun 12, 2022
Brandon Bang
The interactive and engaging nature of these marketing trends is captivating.
Jun 10, 2022
Laura Aguiar
I'm intrigued by the value of social proof and reviews in shaping hotel marketing strategies.
Jun 2, 2022
Brett Atkinson
The focus on creating memorable experiences for guests sets these trends apart.
May 15, 2022
Krikich Tours
The shift towards influencer collaborations is reshaping the storytelling approach in hotel marketing.
May 2, 2022
Kristin Heinz
I appreciate how these trends are prioritizing personalized guest experiences.
Apr 24, 2022
Janet Taylor
The impact of influencer-generated content in hotel marketing is shaping consumer decisions.
Apr 21, 2022
Nick Barker
I'm impressed by the forward-thinking nature of these hotel marketing trends.
Apr 15, 2022
Jason Caulk
The emphasis on social responsibility in hotel marketing is commendable.
Apr 12, 2022
Lesley McLean
The integration of live streaming in hotel marketing adds a compelling real-time element.
Apr 7, 2022
Wendy Getchell
The use of social media influencers to showcase hotel experiences is a smart move.
Mar 30, 2022
The focus on community engagement through hotel marketing is a powerful strategy.
Mar 20, 2022
Jesse Foster
The use of influencer partnerships is reshaping the way hotels reach their target audience.
Mar 16, 2022
Ryan Brown
The impact of experiential marketing in the hospitality industry is impressive.
Mar 8, 2022
Place Holder
The emphasis on personalized travel experiences in hotel marketing is refreshing.
Mar 4, 2022
John Walsh
The integration of voice search in hotel marketing strategies is forward-thinking.
Mar 3, 2022
Grant Wolfaardt
The integration of personalized mobile concierge services in hotel marketing is enhancing guest experiences.
Feb 19, 2022
The integration of personalized AI-driven recommendations in hotel marketing is impressive.
Feb 16, 2022
Mike Fentlay
I'm excited to see how hotels continue to evolve with these marketing trends.
Feb 8, 2022
Kristina Wallender
I appreciate the storytelling approach to hotel marketing displayed in these trends.
Feb 6, 2022
Cindy Achonu
The emphasis on convenience and personalization in hotel marketing strategies is notable.
Jan 27, 2022
Thomas Bruin
The integration of personalized mobile apps in hotel marketing is enhancing convenience.
Jan 26, 2022
Bill Stelz
The use of virtual reality experiences in hotel marketing is adding a new dimension to guest interactions.
Jan 6, 2022
Brian Green
I'm drawn to the inclusive and diverse storytelling approach in hotel marketing.
Jan 6, 2022
Mary Shockley
The integration of augmented reality experiences in hotel marketing is compelling.
Jan 5, 2022
Linda Parsons
The focus on eco-friendly practices in hotel marketing is both admirable and necessary.
Dec 20, 2021
Nate Wehunt
The use of personalized loyalty programs in hotel marketing is a valuable retention tool.
Dec 16, 2021
Mukul Jain
The potential of AI-powered personalization in hotel marketing is fascinating.
Nov 26, 2021
Kenneth Luke
The emphasis on customizable experiences in hotel marketing is a notable trend.
Nov 7, 2021
Rajnikant Sharma
The focus on eco-friendly initiatives in hotel marketing is commendable and necessary.
Oct 30, 2021
Fabian Heras
The blending of technology and human touch in hotel marketing is a winning combination.
Oct 29, 2021
Muffy Polak
These trends are redefining the way hotels connect with their target audience.
Oct 13, 2021
Angelo Armenti
I'm captivated by the blend of technology and human touch in these marketing trends.
Oct 10, 2021
Jorge Paez
Great insights! These marketing trends are definitely changing the game for hotels.
Oct 4, 2021
Jinanand Jain
The shift towards hyper-targeted advertising is a game-changer for hotels.
Sep 21, 2021
Steve Hernandes
I'm enthralled by the use of immersive experiences in hotel marketing strategies.
Sep 16, 2021